My Blog

Facebook Enhances Advantage+ to Boost Ad Performance

April 22, 2025

1. A More Streamlined Ad Setup Facebook’s Advantage+ AI tools have been helping advertisers automatically optimize their campaigns for better…

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Google Looker Studio Update: Multi-Column Sorting Now Available in Tables

April 22, 2025

Understanding Tables in Looker Studio Looker Studio makes it easy to display and analyze data using tables, which organize information…

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New Updates to Google Display Ads: Expanded Reach and AI-Powered Creativity

April 22, 2025

Enhancing Your Advertising with Google Display Ads Engaging with consumers online is becoming more challenging as digital spaces evolve. To…

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Google Shopping Launches AI-Powered Fashion and Beauty Tools

April 22, 2025

Shopping for clothes and beauty products online just got easier with Google’s new AI-driven tools. Whether you’re searching for the…

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How to Test and Optimize Assets in Performance Max Campaigns

April 22, 2025

Understanding Performance Max Asset Testing in Simple Terms Google Ads allows advertisers to create Performance Max campaigns, which help reach…

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What are the differences between First User and Session Default Channel Groupings in Google Analytics 4?

January 4, 2025

When diving into Google Analytics 4 (GA4), one of the key challenges is making sense of your traffic attribution. Essentially,…

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